Cheap Monday - Customized By Nature

Sweden based Cheap Monday scattered 30 pairs of denim around nature in three different locations last June as an experiment.  The results are 30 limited edition pairs of jeans, each individually numbered and customized by nature.  Dirty and worn out due to weather (sun, dirt, snow), each pair is unique and one of a kind.

Amazing concept!

Enjoy the images from the experiment.

Source: We Are Selecters

1 comment:

(Shawny) Shawn Pedralba said...

Very interesting concept, I think the best jeans are the ones that are worn out to the max, like your just survived the apocalypse. Just hope these ones don't include bed bugs.

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